Dallas Market Day 1

Today is the first day of Dallas market at the Fashion Industry Gallery introducing our latest: Collection 2010, Part II. So far it's going great! We have a wonderful spot in the Thirty2Thirty showroom, and the girls adorned the table with some gorgeous flowers. The weather is pretty gloomy in Texas today, but at least we have the rich colors of the jewels to brighten our day.

Our setup

Sun and Swim

This Texas weather is getting hotter by the day, that means swimsuit season is upon us. While shopping online during our lunch breaks we have found some of the cutest swimsuits known to man. According to our Facebook fans, jewelry with bikinis are a must (we think so, too!). Here are some of our floral favorites, along with the jewelry we think should be rocked with them.

Anthropologie's Mai Tai Bikini, with Olivia Hoop gold/pink opal.

Free People's Cottage Rose Bikini, with Taylor large/gold earrings.

Maya Napali Coral Ruffle Bikini, with large silver Angela Hoop.

Good thing jewelry never makes you look fat! After all the swimsuit shopping, I think it's time for us to go and work out now....

Hello, Real Simple!

We are so excited to announce our latest press, in the prestigious Real Simple magazine! Its beautiful pages have everything from fashion, to recipes, to home decor and entertaining. This editorial is breathtaking and our "Elsa" earrings in turquoise just look gorgeous! Turquoise really is the best summer gemstone, don't you think? You've got to check out the magazine, on newsstands now!

Check out the Elsa earrings, here.

A Note from Amanda

Hi all!

For those of you who find these updates interesting, I just wanted to share that we have completed- and are currently having photographed my latest collection, Fall/Holiday 2010. We took the brand new collection to NY this past May 3-5 and it had an outstanding reception from all clients. This was our strongest market EVER, and the response was positive, energetic, and self-fulfilling for me. Stores seem to be performing well with it- selling out of their stock quickly, following a very strong series of trunk shows (we actually conducted 15 major events between markets in Atlanta, Dallas, and NYC, and our store's trunk shows since the beginning of January, in just 4 months). Atlanta is a new market for us, which we will be participating in 5 times per year with Ambrosia & Co., in addition to our 5 Dallas markets, with Thirty2Thirty, and 3 New York shows per year (independently). I am wiped, to say the least, but am definitely seeing the rewards of all the hard work from all of us here, including our jewelry makers (3, of which are brand new), Jordan, and Andrea, my assistants who literally hold me up, and Jessica, our public relations representative.

Of all the amazing highlights of the recent NY show, I have to say, when the Cosmopolitan Accessories Director, Brooke Lucks, walked into my booth with my earrings on and stating what a huge fan she was, I was reminded why I work so hard! Which brings me to thanking Jessica George, my public relations representative, who has also been a busy bee, getting us into tons of local press, InStyle (several times), and coming up, Cosmopolitian, Real Simple, and InStyle (they love us)!

Andrea Glanzer, Jordan May, Jessica George, and all of our workers are constantly reminded how important they are to me, our now flourishing business, and in the general karma of Amanda Sterett Jewelry Design, LLC. I can design and create an amazing piece of jewelry, but these women are the reason for our forwarding success. I toast them, daily!

So cheers to all of us: the fans, family, and friends- stores who represent us, the workers to make all the pieces, and everyone who truly support and believe in my work.

It would not be possible without you,
Amanda

Best of Big D 2010

We are all so excited here around the studio! Amanda just left for ENK Accessories Circuit in NYC to launch our fabulous new Fall collection, and we've been nominated in the Best Jewelry Designer category for the Best of Big D 2010 in D Magazine. Voting starts today, and you can vote every day, until May 16th. We feel so honored, this is obviously because we have the best fans and stores in the world! Thanks for being so supportive of us and thank you for voting!

Click here to VOTE!

Naming Contest Winner: Tina!

Congratulations Tina! We put all the name suggestions in a bag and picked one at random. We think Tina fits just perfectly with this earring! Thank you all for your wonderful suggestions, we will be sure to use them in naming the rest of our latest collection. We loved all of the participation in this contest, and can't wait for the next one...

It's time to shed some light on The Shak!

Melissa Geiser so generously bought my jewels for The Shak, Stanley Korshak, Fall, 2007. Since then, it has grown tremendously- thanks to the team at The Shak, all of our wonderful events, and the simple fact that my jewelry and the clothes go hand-in-hand. I should mention, Shannon Moore and I ran around together in college (uh oh) and are happy to be reunited through this fantastic store and honored to be amongst her unique clothing finds (she is the buyer for The Shak). So, I thank everyone involved in assisting our line to grow, flourish, and succeed at The Shak- and a special thank you to Melissa Geiser and Andrea Murray for discovering and investing in our jewelry collection. Here's to everyone at Stanley Korshak and The Shak- cheers to a fantastic couple of years and heres to many more! We are very much looking forward to our party tomorrow night with Abi Ferrin! Cheers!" -Amanda

Trunk Show
Friday, April 16th 11am to 4pm
Saturday, April 17th 11am to 4pm

A. Hooper & Co.

A. Hooper & Co. is a fabulous boutique located in Ft. Worth, TX. We will be there for a trunk show, and personal appearance tomorrow and Wednesday. Come check it out and see some special one of a kind pieces we're bringing in for it.

A. Hooper & Co.
4601 West Freeway Fort Worth, TX 76107
PH 817.348.9911

Tuesday, April 13, 2010; 11am to 6pm
Wednesday, April 14, 2010; 11am to 4pm
Addy, multi

Rock the Runway

Last night we participated in a Junior League event called "Rock the Runway". Proceeds benefit 40 plus agencies supported by the Junior League of Dallas. Along with a silent auction in which we donated some rockin' jewelry, they sent out blank canvas tote bags all over the U.S. - to designers, artists, tattoo artists, calligraphers, car painters, illustrators and comic book artists - asking them to add any kind of artwork they'd like to the bags and send them back. We wanted to share ours with you! What do you think of it?

Halls Trunk Show

Created by Hallmark founder Joyce C. Hall to “always be first with the best in Kansas City,” Halls is Amanda's location today for a trunk show and personal appearance. This is our first trip to Halls and we are super excited to be working with them! If you're in the area come visit and check out the collection from 11 to 6!